Challenge

Ay Studios approached us in need of a brand film to signify a new direction for their latest collection of sunglasses and bags. Additionally, they required content for their website and social media channels.

Process

We met with Ay Studios to discuss their brand, target audience, and the objectives for the content. Afterward, we began crafting a storyline and embarked on location scouting. We aimed for a mysterious and exciting vibe featuring two main characters in a unique house. The models were chosen in close collaboration with Ay Studios, as they were also intended for the photo session and social media content to be produced on the day of the shoot. We found the ideal setting in Gl. Rye, is a stunning architectural gem nestled in the woods, offering breathtaking views. With a compelling storyline, models, and location established, our next task was to seamlessly integrate the products into the film, as they were the central focus.